Metrics & ROI

How to Get More Customers in Less Time with Buyer Personas

You’ve devoted your heart, soul, time, and money into your product, and now every last working minute is going towards marketing, using websites like https://www.epsilon.com/us/products-and-services/data to achieve this, and actually […]

Getting Sucked into the Black Hole of Social Media? Here’s How to Find Balance

It happens to all of us. You get sucked in by click-baity tweets, read articles vaguely related to work, and ogle over competitors’ profiles. Yes, social media is a killer […]

How to Keep a Full Time Job whilst Caring For Your Child

Becoming a parent can be a stressful time – especially when you try to balance your family life with your full time job. While priorities change once you start a […]

Giving New Life To Our Discards

In an age of microwaved meals in minutes, planned obsolescence, and cheap plastic packaging, we are rapidly using up resources, only to throw away a significant portion of the products […]

How the Publishing Industry Has Learned to Thrive With the Social Media Industry

The conversation about how social media is changing publishing has been going on since the dawn of social media. Ten years ago, prognosticators were sure social networks would usher in […]

Image Curation: How Compelling Pictures Can Help Your Brand

Ever wondered what draws you to certain brands? For example, you’re exploring Instagram and you come across a great image. So you go through to that user’s account. Thirty minutes later, you […]

How To Avoid Or Reduce Career Stress And Burnout

If you’re having a bad time at work or spending too much time working you are at risk for suffering from stress and you also run the chance of burning […]

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